To support the launch of a nationwide shipping supplies brand, the Ensemble Company, a former Hallmark subsidiary that had won a contract with the USPS, hired us to develop program materials for 18,000 post offices.

Our goal was to provide postmasters with the details needed for a successful product launch. We assessed the communications need, recommended how to package the program, and then developed the materials.

Our solution? One folder with an introductory brochure, a training and administration booklet, a product catalog and order forms in triplicate.